The story behind the conversation.
High Class Conversations was created to elevate the way we talk about cannabis, marketing, and culture. What started as a passion for creating meaningful dialogue has grown into a platform that blends applied marketing education, brand strategy, and community experiences. Through podcasts, events, and collaborations, HCC has become a space where insight meets innovation and where marketing is explored through the lens of cannabis and culture.
Our Mission
To bridge cannabis, marketing, and culture by delivering educational content, strategic insights, and community experiences that inspire authentic growth. We aim to demystify marketing in cannabis through clear, practical storytelling that empowers students, professionals, and industry partners to apply concepts with confidence.
Our Vision
To be recognized as a leading hub for applied marketing in cannabis and culture—a place where campaigns become case studies, partnerships become lessons, and conversations become strategies for authentic connection and growth.
What We Do
Events & Experiences: Live podcasts, educational workshops, and industry collaborations that bring marketing strategies to life.
Brand Collaborations: Strategic partnerships with dispensaries, wellness brands, and cultural organizations that showcase the impact of authentic co-marketing.
Educational Resources: Playbooks, blog posts, the High Class Conversations Podcast, and frameworks designed to help students and professionals learn how marketing works in action.
Why It Matters
Cannabis is more than a product—it’s an industry reshaping culture and creating opportunities for innovation. High Class Conversations positions cannabis at the center of marketing education, offering a platform where theory meets practice and where students, marketers, and communities grow together.